I am regularly asked, “so what do you do?” It is such a simple question. I should have my 30 second elevator pitch ready to go, to fire off the answer in a concise manner which indicates my ‘why’, and clearly communicates what my job is….
So – I have set myself the challenge to formulate in a concise manner what it is that I do.
In attempting to do this, I have also discovered the reason behind why I find this a challenge. It is because what I do is completely different for each and every client. In a nutshell – I work with businesses who want to grow, to help them grow. Breaking it down though…
“I work with” means:
- I coach, train, educate, facilitate, and guide business owners, business managers, and whole teams.
“businesses who want to grow” means:
- Businesses who want to grow their sales
- Businesses who want to grow their profits
- Businesses who want to improve their processes
- Businesses who want to grow their sales people and sales teams
- Businesses who want to grow their leaders/managers
- Businesses who want to improve performance conversations internally
- Businesses who want to invest in their culture to improve productivity
- I ask questions to understand.
- I do not have a one size fits all approach, and EVERY solution/service/offering is entirely unique to that business. This is important, because the ‘one size fits all’ approach doesn’t work. I’m not here to send you a solution, clip the ticket and walk away.
- I like to be a part of your wider team to ensure that we are making progress with what we are trying to implement.
- This comes back to the various areas that a business may want growth that I listed before (sales, profit, strategic direction, process, sales people, leaders, performance conversations, culture)….
- What I do find, is that most likely more than one of these facets of the business is inter-related. And sometimes one solution in one part of the business isn’t enough to drive growth across the whole business.
- That’s why the one size fits all approach doesn’t work.
My job is awesome and I get to work with the most amazing people and businesses throughout the country. I love that I walk into my client’s businesses, and I know where the tea and coffee is (and I make it myself). I love watching the growth and the change in a business through its people or its processes. And I love watching how the challenges from each year to the next are different – because they have grown personally.
So what do I do?
I coach business leaders and teams to achieve growth goals via personalised service offerings to achieve growth targets.
What do you do?